I love this new campaign concept by the mighty Bruce Mau Design. BMD was asked to rebrand Canada. But instead of rebranding Canada, they realized the real solve was educating Americans. They use the Canadian flag as a brilliant graphic device replacing the maple leaf with other Canadian icons. Just damn brilliant!
Next Friday Firebelly U fellows complete their work for Tiltshift, their collaboratively run studio, as well as getting their own entrepreneurial ventures ship-shape for public consumption. Take a peek into their world over the last nine months.
Shake and Fold
Joe Smith's 5 minutes on how a small thing can make a big diference.